Detroit, Michigan, Feb 08th 2022.The unexpected shifts in the global markets because of the sudden outbreak of the COVID-19 virus have brought many major and minor tremors to industries of all sizes including the Personal Hygiene Products Market.
The pandemic’s sharp, unsought strike brought in havoc and dismay in markets across the industry. The Personal Hygiene Products Market is estimated to grow from USD 507.2 billion in 2020 to USD 617.8 billion by 2026 at a healthy CAGR of 3.4% during the forecast period.
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Distribution Channel Trends
Based on distribution channels, the personal hygiene products market is classified into hospital pharmacies, supermarkets and hypermarkets, online stores and pharmacies, convenience stores and retail pharmacies, and others. The online stores and pharmacies segment held a significant market share in 2020 and is estimated to register a healthy CAGR during the forecast timeline. This is mainly attributed to the rise in preference for online purchasing of personal hygiene products over conventional methods, the surge in awareness of e-commerce pharmacy, and the increase in the number of internet users further bolsters the segment growth.
By region, the Asia Pacific market accounted for a significant share in 2020 and is expected to grow at a substantial CAGR in the following years. This is mainly ascribed to increasing population, constantly expanding healthcare infrastructure, economic growth, and increasing initiatives by private & public organizations for creating awareness about hand hygiene, further proliferating the regional market growth.
COVID-19 Impact on Personal Hygiene Products Market
The COVID-19 outbreak has positively influenced the personal hygiene products industry. The pandemic has turned the lives of people worldwide, with the number of cases increasing rapidly. The pandemic resulted in a rise in the sales of personal hygiene products due to increasing fear of catching the virus and to prevent and minimize the spread of the virus, thereby contributing to the market growth.
Key players operating in the Personal Hygiene Products Market are-
- Unilever (UK)
- Johnson and Johnson (US)
- Carrefour (France)
- Reckitt Benckiser Group (UK)
- Auchan (France)
- Publix (US)
- Costco (US)
- Proctor and Gamble Company (US)
- Kroger (US)
- Colgate-Palmolive Company (US).
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Features of the Report:
This report offers high-quality insights and is the outcome of detailed research methodology comprising extensive secondary research, rigorous primary interviews with industry stakeholders and validation and triangulation with Stratview Research’s internal database and statistical tools.
The Personal Hygiene Products Market analysis report discusses the following heads in great detail:
- Market structure: Overview, industry life cycle analysis, supply chain analysis
- COVID-19 Impact Assessment
- Market environment analysis: Growth drivers and constraints, Porter’s five forces analysis, SWOT analysis
- Market trend and forecast analysis
- Market segment trend and forecast
- Competitive landscape and dynamics: Market share, product portfolio, product launches, etc.
- Attractive market segments and associated growth opportunities
- Emerging trends
- Strategic growth opportunities for the existing and new players
- Key success factors.
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