By capturing data from barcodes, text, IDs, and objects, smart data capture allows smart devices to interact with ordinary products. For example, smart data capture is used in retail to gather crucial information, digitize in-store operations, and make critical workflows more simple and productive, ranging from pricing verification to mobile POS.
Retailers can turn affordable smart devices (such as tablets and smartphones) into an enterprise-grade barcode scanner, easing a wide range of in-store and back-of-house activities, thanks to proven yet revolutionary smart data capture technology. These sophisticated smart data capture software outperform dedicated scanners in terms of speed and reliability while costing a fraction of the price, allowing retailers to scan broken, fuzzy, or poorly lit barcodes more affordably than ever before.
Let’s see how data capture can improve a retail business.
Smart Data Capturing for Mobile POS
Retailers can use smart data capture technology linked to a mobile POS solution to process consumer purchases anywhere in the shop using a barcode scanner, resulting in a more flexible and cost-effective checkout procedure. With a scanning-enabled smart device that fits in an associate’s pocket, your business can eliminate the need for expensive hardware. Besides, you can use a single device for multiple tasks, including checking out and giving customers more shopping options in increased profitability and engagement.
For example, a barcode scanner SDK can offer robust functionality to apps running on employee smart devices, lowering the total cost of ownership dramatically. In addition, employees are already comfortable with utilizing smart device apps; thus, little to no training is necessary, allowing for rapid adoption of a mobile POS tool across your organization.
Smart data capture technology is a perfect solution if your company remodels its POS setup by decreasing hardware expenses from permanent counters and freeing up in-store workers to be more mobile.
Smart Data Capturing for Clienteling
Retailers may use smart data capturing technology to improve customer interactions and increase sales. For example, sales associates may get real-time information on product and customer data—and use those vital insights to better service customers—by providing them with their clienteling app via affordable smart devices.
Smart data capture solutions for clienteling can reliably and efficiently scan product barcodes, displaying important details (such as item availability, sizes, colors, or customer reviews) on the device screen. This advantage empowers sales associates to answer customer questions quickly and accurately without leaving their side. In addition, custom clienteling apps can be built using barcode scanning and label recognition SDKs to display personalized promotions and deals on the products they scan, fostering increased customer loyalty and sales.
Smart Data Capturing for In-Store Picking
Smart data capture solutions for in-store picking are designed with accessibility and versatility in mind, making them compatible across various retailers.Â
It can help support employees with real-time product information and tracking performance. And because these apps reduce the time it takes workers to complete order picking, more orders can be picked more rapidly and accurately—facilitating leaner and more profitable workflows.
Smart Data Capture for ID Scanning
Retail teams can deploy this technology to rapidly and securely scan ID cards with inexpensive smart devices, including common smartphones. Fast, accurate ID scanning enables more convenient, friction-free shopping experiences for consumers buying or collecting age-restricted items, easy app onboarding for retail staff, and much more.
The mobile barcode scanner is a solution that combines multiple technologies. Retail barcode scanning SDK includes barcode scanning, optical character recognition (OCR), and machine-readable zone (MRZ) scanning. Â
Together, these technologies transform any camera-equipped smart device into an enterprise-grade scanning tool, allowing workers to check the ID of customers or individuals in the supply chain in seconds.Â
ID scanning software has several valuable applications for the retail industry, such as age verification for controlled goods, easy employee onboarding, robust facility security, enhancing customer experience, etc.Â
Smart Data Capturing for Self Scanning and Self Checkout
Retailers can use smart data capture technology to help customers skip the checkout line and increase available floor space. In addition, self-checkout apps enable customers to process orders on their smart devices, saving them time in the store and creating more flexible shopping experiences.Â
Another main draw of smart data capture technology for self-scanning is its ability to free up additional selling space by reducing the footprint of checkout kiosks. In doing so, your team can redeploy staff towards different initiatives that deliver new business value.
