There’s something quite satisfying about power washing, in fact, professional power washers now display their craft all over social media, and not only for the obvious marketing purposes, but for the visual stimulation that some people get from watching a once filthy yard become sparkling and new again.
The power washing business has gained an increasing popularity over the years, mainly due to the low startup costs and high profit margins, with entrepreneurs earning anywhere from 5 to 7 digits from it.
Many people are under the impression that starting a power washing business is cheap to start and easy to be successful – you purchase a power wash machine and the next day business is in full swing – well, it’s not that easy. Just like any other entrepreneurial venture, it takes a lot more to turn a good idea into a lucrative and thriving business.
If you’ve been thinking about getting into power washing, read on, we’ve compiled a few tips to not only get you started on the right foot, but to ensure your new business stands out as a success.
Is starting a power washing business worth it?
From a lucrative side hustle to a full time self-employing business, people go into the power washing business for several reasons, as mentioned above the low startup costs and high profit margins being one of the main reasons.
According to report, the global cleaning services market is projected to reach 74 billion dollars this year, making a venture into power washing a great idea.
But exactly how does one get started?
Firstly, you should probably learn how to power wash, assuming of course that you have zero experience with the machines. For this, Youtube is probably your best bet. There’s tons of videos from experts that are educational and can teach you a lot. Information about the various power washing machines to buy, the kind of equipment you would need to start out, operational costs and all the technicalities involved with the craft.
Once you’re up on the knowledge, you should give it a test to see how you do, who knows, you might not enjoy doing it. You could rent a power washer and start pressure washing your house and the surrounding areas first. It’s one thing to watch other people do it, but learning about which types of machines work best and how you can make the most of things is great practice.
Now you’re all caught up on the workings of power washing, let’s discuss ways to start the business.
The Budget
As with any successful business, you’re going to have to figure out a workable budget. Your budget shouldn’t only factor in starting costs, but also equipment maintenance, insurance, taxes and even funds for growth. Again, there’s a myriad of information online regarding exactly how much all of this would cost.
The Business Plan
Unfortunately many people venture into business without really knowing where they want to take the business, and coming up with a solid business plan is a crucial and a usually overlooked step.
Coming up with a good business plan allows you to map out the specifics of your power washing venture allowing you, to not only maximize long term opportunities but to also outline all the steps you require to get there.
While coming up with a business plan, it’s also important to carry out market research. How many other power washing business are there in your area? What are others charging in terms of pricing? And just how competitive is the market? All this information helps you determine things like your pricing points and how you should market your business.
According to the owner of Pressure Washing America, LLC, a Houston, TX Pressure Washing Company, you should start with reliable equipment and legal setup to lay a solid foundation.
Practice on various surfaces to master technique and avoid costly mistakes.
Market yourself with a professional brand and build trust through great service.
Get Legal
Starting a business involves many steps, most of them are important legal processes. You’ll be required to choose a name, acquire the right permits, licenses and even insurance. Permits and licenses vary with your location so be sure to check into that. You may also want to open up a business bank account, to keep your business and personal finances separate.
Purchase Equipment
From your research about power washing, you now probably know the equipment you need. Everything from the machine itself (probably commercial-grade), to different nozzles and hoses, a water tank and even a vehicle to get you and your equipment around.
Get Started
Your business is legally set up, you have your equipment, now for the customers. How do you market yourself? How do you let people know of the service you’re offering?
Fortunately, social media has changed the game. Building up a social media presence is key here, it helps with awareness, attracting new customers and even helps you build a credible reputation in the long run.
You could also brainstorm and try out different marketing strategies, remember different approaches work differently for everyone.
That’s it! The basics of starting your power washing business. Remember a lot of preparation is required, and you’ll obviously need to carry out sufficient research and experiment with what works for you in terms of marketing your business, but you get the gist. Now get washing!
